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● Independent Vendor & Buyer Advocacy  ·  Victoria

CASE STUDY

23 McComb Boulevard, Frankston South

Retirement-Focused Sale Achieves Premium Result in Just 13 Days | Frankston South Success Story

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23 McComb Boulevard, Frankston South

23 McComb Boulevard, Frankston South

The Client’s Situation 

Our vendors had recently entered retirement and were focused on strengthening their financial position for the years ahead. 

As part of this next chapter, they made the decision to sell their Frankston South investment property to increase their superannuation and create greater financial security to enjoy their retirement. 

Timing was an important factor. 

The renters had recently vacated the property, leaving the home sitting vacant. The vendors were eager to achieve a strong result without unnecessary delays, making a well-executed campaign essential. 

Preparing the Property for Success 

We provided extensive advice to ensure the home was presented in its absolute best light prior to launching to market.

Buyer perception is often formed within moments of entering a property, so we worked closely with the vendors to identify the key presentation improvements that would maximise appeal and create strong competition.

Our preparation strategy included: 

  • Professional staging to showcase the home’s full potential
  • Detailed presentation advice across all internal spaces
  • Coordinating a garden tidy-up at the rear of the block
  • Strategic recommendations to ensure the property felt fresh, inviting and market-ready

By focusing on presentation from the outset, we ensured the property created an immediate positive impression with buyers.

Campaign Positioning 

The property was launched via private sale with a buyer enquiry range of $1,150,000 – $1,250,000.

The pricing and campaign strategy were carefully structured to attract qualified buyers, generate early momentum, and create competitive negotiation conditions.

Strategic Negotiation Support

Our role extended well beyond preparation and agent guidance.

We were actively involved throughout buyer negotiations, working closely with all parties to ensure every opportunity was maximised and the vendors’ interests remained protected.

Having experienced vendor advocacy support during negotiations helped create confidence, clarity, and leverage at a critical stage of the campaign.

The Result 

The property sold for $1,280,000 in just 13 days on market.

Through careful preparation, expert presentation advice, hands-on negotiation support, and strategic campaign oversight, we played a key role in achieving a fast and premium sale result.

TESTIMONIAL

Simply the best!

Communication like no-one else, prompt and regular updates.

The very best advice, no stuffing around. We wanted accurate advice and that’s what was provided.

The result was well above.

Many thanks to you, we couldn’t recommend you highly enough.

All the very best.

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